Why E-commerce is Great for Freshers
E-commerce in India is growing rapidly with giants like Amazon, Flipkart, Meesho, Myntra, Ajio, Nykaa, Snapdeal and hundreds of startups hiring freshers. Since these companies need a tech-savvy, customer-first workforce, fresh graduates are in high demand.
Common Job Roles for Freshers
- Customer Support Executive
- Handling customer queries (chat, email, call)
- Problem-solving and order tracking
- Good communication skills are essential
- Data Entry / Catalog Associate
- Uploading products, images, descriptions, and pricing
- Ensuring listings are accurate
- Basic Excel / computer knowledge
- Digital Marketing Intern/Executive
- SEO, social media handling, paid ads support
- Content creation, campaign management
- Great for freshers interested in marketing
- Operations & Supply Chain Executive
- Managing logistics, warehouse operations, delivery coordination
- Inventory tracking, vendor management
- Business Development Associate (BDA)
- Onboarding new sellers and vendors
- Market research and growth strategy
- Good communication and sales skills required
- Tech/IT Support Roles (for B.Tech, MCA freshers)
- Software testing, web development, app support
- Data analysis and automation
- HR & Recruitment Interns
- Assisting in hiring, employee onboarding, payroll
- Good for HR-specialized graduates
Salary Range (India – Freshers)
- Customer Support / Data Entry: ₹15,000 – ₹25,000 per month
- Digital Marketing / Operations: ₹20,000 – ₹35,000 per month
- Business Development: ₹25,000 – ₹40,000 (plus incentives)
- Tech roles (Developer, Analyst): ₹3.5 – ₹6 LPA
Skills Freshers Should Focus On
- Basic computer & MS Excel
- Strong communication (English + regional languages)
- Problem-solving ability
- Knowledge of e-commerce platforms (Amazon, Flipkart, Shopify basics)
- Digital skills (SEO, social media, analytics) for marketing jobs
Best Ways to Get a Job in E-commerce
- Apply on company career pages (Amazon Jobs, Flipkart Careers, Myntra Careers).
- Use job portals like Naukri, LinkedIn, Indeed, Apna.
- Start with internships in marketing, operations, or customer support.
- Showcase projects or certifications (Google Digital Marketing, Excel, Data Analytics).
Big E-commerce Giants
- Amazon India
- Roles: Customer Support, Catalog Associate, Data Analyst, Software Engineer, HR
- Careers Page: Amazon Jobs India
- Flipkart
- Roles: Operations, Business Development, Marketing, Tech, HR
- Careers Page: Flipkart Careers
- Myntra (Fashion e-commerce)
- Roles: Digital Marketing, Customer Support, Fashion Ops, Tech
- Careers Page: Myntra Careers
- Meesho (Fast-growing startup)
- Roles: Business Development, Data Analyst, Customer Success, Internships
- Careers Page: Meesho Careers
- Ajio (Reliance Retail)
- Roles: Marketing, Catalog, Operations, Tech support
- Careers Page: Reliance Retail Careers
Other Growing E-commerce Companies
- Nykaa (Beauty & Lifestyle)
- Careers Page: Nykaa Careers
- Snapdeal
- Careers Page: Snapdeal Careers
- BigBasket (Online grocery, now Tata-owned)
- Careers Page: BigBasket Careers
- Blinkit (Quick commerce – owned by Zomato)
- Careers Page: Blinkit Careers
- Pharmeasy (Healthcare e-commerce)
- Careers Page: Pharmeasy Careers
Tips While Applying
✅ Make a simple resume highlighting communication, computer, and digital skills.
✅ For marketing/data jobs, do free certifications (Google Digital Marketing, Excel, SQL basics).
✅ If applying for customer support/operations, highlight problem-solving and teamwork skills.
✅ Start with internships if no prior experience.
Freshers are looking forward to opportunities in e-commerce and technology startups. Companies are keen to hire more freshers in the second half of this year (July-December). In the ‘Career Outlook Report’ survey conducted by Team Lease EdTech, 88 percent of companies in e-commerce and tech startups expressed their intention to hire. This is followed by 87 percent in the retail sector and 82 percent in the manufacturing sector.
Team Lease said this indicates a strong demand for young professionals. The rapid growth in these e-commerce and technology sectors is creating excellent opportunities for freshers, the report said. The rise in degree apprenticeship programs is indicative of the demand for direct, skill-based learning pathways, said Shantanu Rooz, founder and CEO, Team Lease EdTech. The data was released by Team Lease EdTech after surveying 1,065 companies across various sectors between May and July.
However, while the hiring intention of freshers remains strong among companies, it has declined slightly compared to the second half of the previous year. It was 74 percent in the second half of 2024, and 70 percent in the second half of this year. The report cited the fact that companies are focusing on reorganizing human resources with the advent of AI, international trade uncertainties, and retaining experienced professionals in key departments.
Opportunities in high growth sectors
The Team Lease EdTech report said that freshers are in strong demand in high-growth sectors. It revealed that there is a demand for degree apprenticeships at 37 percent in manufacturing, 29 percent in engineering and infrastructure, and 18 percent in IT. 37 percent of companies in Bengaluru, 30 percent in Chennai, and 26 percent in Pune are positive about hiring apprenticeships. It is noteworthy that small companies are more interested in hiring freshers compared to large companies.
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